With lot of praise for Soundcore products on review houses as well as members, and recent livestreams by music artists #SoundcoreSessions (week of Music Livestreams),
I am leaning towards if / will Soundcore have a Brand Ambassador… May be a YouTuber? Social Media Influencer? Musician ?
May be time Soundcore got a Brand Ambassador mostly with 3 months to completing Soundcore Collective’s 1st Year Anniversary… And… a New Product Release (hopefully) on cards?
What are your thoughts…
Brand Ambassadors ARE their Influencers, they speak and praise their products both good and bad and persuade others to these products.
I agree with Rob, soundcore doesn’t need a special program. They already have tons of youtubers who review most of the products that they launch.
El Jefe, EnglishDan, ShoAndTech, TubeTechie, etc. etc.
Launching a new program wouldn’t really have an effect, as they already have relationships with most of the audience of that program.
If you also think about it. The testing club on a smaller scale is a brand ambassador as well when they do show up there.
At some point, Soundcore may look at Brand Ambassador, pitching exclusively for Soundcore.
Parent company has already done it for some other geo, so may be a matter of time.
Having Brand ambassador does have a lot of positives, may be a music Icon to promote the brand. Though this is dependent on marketing plan, which geo do they want to focus on.
They can still collaborate with all the existing relationships as they do now plus have a exclusive relation for Soundcore. Lot of companies already do it today.